Product Design

For consumer goods and B2C markets

From machines for large-scale industrial assembly work, to ergonomically optimized office chairs, and from fully-automated packaging systems to table lamps – Struppler Industriedesign creates products for factories and living rooms, for serial production processes and artisan manufactories.

A sense of current market developments and social trends, and an understanding of technical innovations are essential – and incorporated into every project. We look to the future and focus on function – to create long-lasting products that are unique in their target markets. Our approach to design involves clarity and reduction. The technical production aspects of the development process are also given a clear language – with precise elaboration and the creation of application-oriented datasets.

Advantages of product design

Design as a driver of innovation

Differentiation to the competitor

Development and expansion of new markets

Design creates added value

Strengthening the brand image and increasing the recognition value


Founded in 1992 in Munich and internationally active ever since, Struppler Industriedesign works with a small team made up of members from various technical and design disciplines. Projects with high conceptual and formal demands require extensive experience and know-how, flexibility and energy. Our efforts have earned numerous awards – and even more importantly, helped us gain long-standing customers.


Design of a flexible table system for international demands and the support of technical implementation.

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